Beauty’s obsession with CBD isn’t slowing down.
CBD — the shortened term for cannabidiol — has become one of the hottest ingredients in beauty, popping up in different types of skin care, color cosmetics and wellness supplements as consumer interest in the plant’s purported benefits increases rapidly.
Brands are tapping into cannabis and its many ingredient extracts with varying levels of CBD — including hemp seed oil, which contains no actual CBD  — and now with the upcoming 4/20 “holiday,” brands are attracting customers with a slew of new products that promote relaxation, anti-inflammation and soothing qualities.
Read on to see how 11 beauty brands are cashing in on cannabis.
1. Heretic

Heretic’s Dirty Grass contains CBD oil that is meant to be absorbed transdermally. 

It was only a matter of time before CBD entered the fragrance space. Natural fragrance brand, Heretic, has released Dirty Grass, a “functional fragrance” that combines traditional scent with aromatherapy by using CBD oil, which is said to absorb into the wearer’s bloodstream. The earthy scent also includes notes of pink pepper, lemon, violet leaf and vetiver and retails for $85 for a 15-ml. bottle and $185 for a 50-ml. bottle.
2. Scotch Porter
For 4/20, men’s grooming brand, Scotch Porter, is hosting

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NEW CHAPTER: Schiaparelli is parting ways with its design director Bertrand Guyon after four years.
“The Schiaparelli house is grateful to Bertrand Guyon for his contribution to the haute couture activity of the house, in close collaboration with the creative studio and the atelier of the Place Vendôme house,” the brand, owned by Italian entrepreneur Diego Della Valle, said in a brief statement.
Though Guyon was also nominally responsible for the brand’s high-end, ready-to-wear collections, it is understood the couture division was his main focus.
He explored founder Elsa Schiaparelli’s obsessions, including astrological signs and flowers, with theatrical designs staged for the last two seasons at the Paris Opera house. His designs won favor with celebrities including Tilda Swinton, Celine Dion and Lady Gaga.

Helen Mirren in Schiaparelli Couture at the 2019 Oscars. 
ETIENNE LAURENT/EPA-EFE/REX/Shutterstock

Delphine Bellini, chief executive officer of Schiaparelli, plans to increase the visibility of the ready-to-wear line, released in drops called Stories, through pop-up events this year. Among the house’s other plans is a collaboration with the Paris Opera on its 350th anniversary gala on May 8.
Guyon joined Schiaparelli from Valentino, where he helped to shape the couture and ready-to-wear collections under creative directors Pierpaolo Piccioli and Maria Grazia Chiuri. A graduate

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MILAN — Fendi is planning two major events to pay tribute to Karl Lagerfeld and a unique 54-year collaboration — the longest in fashion history.
For the first time, the Rome-based company will stage a fashion show combining its men’s and women’s collections. The event will be held in Shanghai on May 31 and present the brand’s fall 2019-20 collections, unveiled separately in Milan.
As reported on Thursday, Fendi is also paying homage to the late designer with a couture catwalk show in Rome on July 4. 
The show in Shanghai will be staged at the Powerlong Museum, a 248,400-square-foot modern art museum, which showcases domestic and international contemporary art.
“Fendi has chosen Shanghai and the Powerlong museum to stage its first joint men and women collections to honor Karl Lagerfeld’s legacy,” said chairman and chief executive officer Serge Brunschwig. “Fendi and China have a special relationship, since the show on the Great Wall in 2007, and we are proud to showcase this unique moment in this magic country.” The monumental fashion show on the Great Wall of China drew 500 guests — including Zhang Ziyi, Kate Bosworth, Thandie Newton, Amanda Hearst and Tinsley Mortimer — as more than 80 models walked on a raised

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MILAN — “I am you 12 years ago,” said Palm Angels founder Francesco Ragazzi to about 200 students of the Istituto Marangoni fashion school gathered here Thursday.
Held at the school’s San Babila central location, the encounter was part of lstituto Marangoni’s ongoing “In conversation with” format, where industry’s professionals are invited to share their experience with students.
Ragazzi proved to be a generous and candid guest, charming a curious audience with anecdotes about his beginnings and suggestions to make it in the industry. As reported, according to global fashion search platform Lyst, Palm Angels, controlled by Italy’s New Guards Group, is the new Italian brand most searched online, followed by GCDS and Chiara Ferragni Collection.
Ragazzi revealed the brand will make its return to the Milan Fashion Week schedule, after it decamped to New York to stage a coed show in February. The label’s upcoming men’s collection will be presented in Milan on June 16, while Ragazzi plans to continue to showcase women’s wear in New York as he wants “the brand to be global and have an American appeal.”
He also teased future collaborations that might extend to categories other than fashion. “I dream of building a lifestyle,” said Ragazzi, mentioning Ralph

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