MUMBAI — Fashion weeks in India have been trying different things over the last few years, experimenting with location, physical spaces and timelines.
This season it was the turn of Lakme Fashion Week resort, which ran from Feb. 1 to 5, to try something new as it opened at Jio Garden in Bandra Kurla in Mumbai. This was a first for a more open venue spread across a larger space, with the exhibition area adjoining the main runway area.
At the previous location at the St. Regis Hotel, the main stage and exhibition areas were on different levels. Prior to that, at the Grand Hyatt, a considerable walk separated the different areas.
The new format this year provided the opportunity for more exhibitions, with 95 booths, up almost 30 percent from the previous 70.
In the large central square was a stage for live music, and a yellow Lamborghini which quickly became a landmark for those seeking to find each other and for celebrities to pose against.
“The move to Jio Garden reaffirms our commitment to the business of fashion with a larger area for buyers and designers to meet. Everything this season has been bigger and further pushed the boundaries of what a fashion event
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