La La Anthony is teaming with Ashley Stewart, the plus-size retailer, to create a capsule collection that goes online today and will hit stores this week.
The 14 styles, chosen by Anthony, consist of dresses, jumpsuits, tops and bottoms, including denim, activewear sets and outerwear in sizes 12 to 32. The capsule retails from $78 to $120 and is available online and in 20 Ashley Stewart stores in New York, California, Georgia and Illinois. Ashley Stewart’s 89 stores primarily serve plus-size women within urban communities across the U.S.
Anthony continues to distribute her denim line, which is available in sizes 0 to 14, to Lord & Taylor but that deal is no longer exclusive. Ashley Stewart is Anthony’s first big partnership outside her L&T deal.
“I was noticing that a lot of curvy, beautiful women love the jeans and the denim line, and I thought why not partner with Ashley Stewart and come up with a great selection together?” said Anthony. She said she met with James Rhee, chief executive officer of Ashley Stewart, “and we just hit it off immediately, and we thought a partnership would be amazing, and that’s what we’re doing now, and what I’m so excited about.”
“He really believes
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