Gwyneth Paltrow knows how to draw a crowd. The founder and chief executive officer of Goop and Alison Loehnis, president of Net-a-porter and Mr Porter, celebrated Paltrow’s Mother’s Day edit and launch of Goop beauty products on the e-tailer with a wellness-minded brunch in Venice, Calif., with designers Rosetta Getty, Anine Bing, Brigette Romanek and Lisa Marie Fernandez; jewelry designers Lisa Eisner, Andrea Fohrman, Anita Ko and Jennifer Meyer, and Erica Pelosini, Fuschia Kate Sumner, Kelly Sawyer and Estee Stanley, among others.
Jennifer Meyer and Kelly Sawyer at Goop and Net-a-porter’s L.A. brunch.
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Guests indulged in mini-treatments from Goop’s favorite wellness pros, which included reflexology, crystal therapy from Style Rituals, manicures from organic nail-care company Tenoverten and facial massages from Face Love. Butcher’s Daughter’s fresh juices, beauty elixirs and healthy bites were served up throughout the morning.
Fuschia Sumner, Anine Bing and Nola Singer at Goop and Net-a-porter’s L.A. brunch.
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Goop and Net began their relationship six years ago and have thrown three events together, including one last summer at Paltrow’s home in Amagansett. Thursday’s event marked the first time they’ve taken the partnership to the West Coast. Net began selling beauty and grooming products in the spring of 2013.
“This is the first one
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