“Why not celebrate glamorous women?” said Rachel Zoe, electing to show her fall collection — devoted almost entirely to cocktail and evening looks — in her hometown of 13 years, Los Angeles.
The 22 looks Zoe sent out at Sunset Tower on Monday night remained true to her monochromatic, Seventies-inspired aesthetic and the statement dressing that has become her calling card in the contemporary market. Some of the strongest pieces included a rose gold sequined culottes jumpsuit and a silver fringed gown.
The show also included six see-now-buy-now dresses, ranging from $295 to $495 and immediately available for purchase on her e-commerce site.
“Rodger [Berman, her husband] named it social dressing. My customers want to dress up and they want to do it with ease. They care what they look like and they’re doing a million things and I want to make it easier for them,” Zoe said backstage at the venue’s two-story Townhouse Suite.
Proving her point that her clothes were made for social events, Zoe turned her presentation into a dinner party, with models parading between three long dinner tables where her celebrity friends Eva Longoria, Nicole Richie, Jaime King, Rebecca Gayheart, Sara and Erin Foster and Rainey Qualley were seated. Also
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