The already-crowded streaming service market is getting a new entrant with short-form content platform, Quibi.
Quibi’s main differentiator from its predecessors, such as Netflix, Hulu or Amazon Prime Video, is that all its content is under 10 minutes and new content is released daily. The platform, which launches on April 6, is made specifically for mobile devices, where content can be viewed on both landscape and portrait mode.
The platform is just one of the new streaming services to launch this year. Quibi will be followed by the launch of Peacock, NBCUniversal’s streaming service, in April and HBO Max, which will be home to HBO and WarnerMedia programming, in May. Last year saw the debut of two other major streaming services: Apple TV+ and Disney+.
From the major celebrities involved to the kinds of content you’ll find, here is everything you need to know about Quibi.
What is Quibi?
Quibi is a new streaming service specializing in short-form episodes all under 10 minutes. Its name is fittingly short for “quick bites.”
The streaming service plans to introduce more than 175 original shows and 8,500 episodes in its first year.
When does Quibi launch?
The streaming service launches on April 6.
What kind of content will Quibi produce?
Quibi breaks up
Follow WWD on Twitter or become a fan on Facebook.